www.modernbutlers.com
PeaQ Consultancy has been the Turkey representative of the ‘International Institute of Modern Butlers' located in the USA since 2007 and \ especially provides butler training to luxury hotel chains offering villa services.
\Butler Training is provided by experts who have been actively involved in the hospitality and service sectors for many years and know the service sector very closely. "; // 2.Ana Sayfa Turkce *******************Buttler Training******************************************** j_mainsayfa_header[1]=" Butler Training "; j_mainsayfa_paragraf1[1]=" \ Our company, is a leading butler training institution in Turkey and provides training and certification with the format of the “International Institute of Modern Butlers”, and is proud to bring in hundreds of butlers to our country.\
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ADDED VALUE OF BUTLER SERVICE
Butler service in hotels provides significant advantages to the management and the owners in terms of sales, marketing and customer satisfaction.\
\ In an sector where the main factor that makes one hotel different from others is service quality. Providing butler service is a clear solution for managers and owners who aim to get ahead in the competition.\
\\ In addition to establishing and training the butler department, institute trainers aim to carry guest satisfaction to higher levels by providing butler style superior service standards to all employees in contact with guests.\
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\ Chairman Steven Ferry was born and raised in Southern England, where he attended private schools and Art College. He worked both in the hospitality industry and in private service in England during the 1980s before training as a butler in England and then working as one in the United States. In the early 1990s, he established the International Guild of Traditional Butlers and wrote the basic manual on how to butle. By the mid-1990s, he had left private service to focus on his writing and consulting career.\
\\ Drawing on his early years as an educator in England, he published three textbooks for the profession: “The British Butlers’ Bible,” “Butlers and Household Managers, 21st Century Professionals,” and “Hotel Butlers, the Great Service Differentiators” and began to train butlers in private households and consult their employers about their domestic needs, as well as being a visiting professor at The International Butler Academy. He subsequently broadened his focus to improve on service standards using the butler model, by providing training and consulting to the hospitality industry, founding the International Institute of Modern Butlers in 2004.\
\\ In 2006, he introduced rating standards to the industry for butlers in hotels. In 2007, he introduced the spa butler as a resource for hotels and resorts with spas, to assist them in bringing about the ultimate spa experience for guests. In the same year, he introduced the concept of the Guest from Hell and helped establish the HotelSafeguard program for hotels. The campaign then widened further to include corporations and all service industries. In 2016, his definitive two-volume series, Serving The Wealthy, was published and he began to focus on establishing butler training programs as “force multipliers” within universities and trade schools in key countries of Asia.\
\\ He is currently on the Editorial Board of Hotel Business Review with 50 articles published there and in a variety of other industry trade magazines. He has lectured at a number of venues, including Harvard and Moscow universities, and in 2018, established DNA Quality Assurance with two industry leaders to raise service standards in hotels asnd resorts around the world, including introducing butler service standards for the hundreds of 5* hotels and resorts around the world that offer the service.\
\ As Chairman of the Board of the International Institute of Modern Butlers, he oversees the operations of its offices and trainers around the world and personally trains butlers and other service professionals around the world.\
\ Prior to working in the hospitality profession, Steven was a professor of education and worked in the non-profit sector in various capacities. He has over 20 books published, as well as hundreds of articles & photographs for major US publishers and corporations.\
\ Industry Books\ The British Butlers’ Bible, Mansion Publishing, 2001\ Butlers and Household Managers, 21st Century Professionals, Imprint Books, 2002\ Hotel Butlers, The Great Service Differentiators, Booksurge Publishing, 2004\ Serving The Wealthy, Volume I, CreateSpace, 2016\ Serving The Wealthy, Volume II, CreateSpace, 2016\ Professional Affiliations\ Founder, International Guild of Traditional Butlers, 1992\ Executive Member, International Guild of Professional Butlers (past)\ Founder, The International Institute of Modern Butlers\ Visiting Professor, The International Butler Academy (past)\ Editorial Board, Hotel Business Magazine\
CANAN YONSEL YAŞAR\
HOTEL OPENING, SALES AND MARKETING EXPERT. CO-FOUNDER, INSTRUCTOR
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After finishing Robert College, she studied tourism and hotel management and also completed the faculty of business administration at the Bosphorus University. \
She worked in Turkish and American companies. Before returning to the tourism sector, she was promoted to the position of finance manager in an American company.\
In addition to working as a manager in the sales departments of the 5-star Pullman Etap Marmara and Istanbul Mövenpick Hotel and as the deputy general manager at Istanbul Martı hotel, she had organized meetings for some of the international and Turkey's leading companies. Organizing seminars, product launches, media relations and public relations organizations, she became a partner in a travel agency.\
Later she also served as a freelance consultant for some international executive search and placement companies. By combining her tourism and executive research experiences, she has placed many middle and high-level managers in the leading hotels and restaurants in Turkey and the Middle East.\
Since 2007, in addition to Turkey representation and marketing of the International Institute of Modern Butlers, she has worked as a technical butler instructor and butler training translator in many luxury hotels and resort chains. \
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j_subsayfa_paragraf2[1][0]="AMER A. VARGAS
President of the International Institute of Modern Butlers, Trainer
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Amer A. Vargas, President of the International Institute of Modern Butlers \
Amer A. Vargas graduated with a Tourism Degree specializing in hotel management from CETT (Center for Tourism Studies) in Barcelona and spent the following decade in the service industry. Beginning as a waiter and then supervisor in high-end restaurants, he was next made responsible for raising service standards through staff training programs. After receiving further training as a butler, he worked as a butler and valet in private service as well as hotels in England and Europe. \
During this time period, he translated the best-selling industry texts Butlers & Household Managers, 21st Century Professionals and Hotel Butlers, The Great Service Differentiators into Spanish. \
He joined the IIMB in 2007 and as President, Amer is responsible for making the technology of butling available in, private residences and hotels around the world, and particularly in Spanish-speaking countries. He provides consultation, placement, and training services in these countries. He is currently creating butler training materials in the Spanish language and is in charge of the creation and production of the soon-to-be-launched Hospitality Butler Online Course.\
Only since 2020 Amer has certified butlers in the hospitality industry for renown companies such as Waldorf Astoria, Raffles, Conrad, St. Regis, Ritz-Carlton, Rosewood and Sofitel at destinations all around the globe, as well as for important companies in their own markets such as Anantara, Jumeirah, Joali and Rixos in Turkey, Maldives, British Virgin Islands, Puerto Rico, Mexico, Bora Bora or the United Arabic Emirates\
Since his joining the company more than a decade ago, he has kept working as a butler-on-rent for companies like Dreammaker, Quintessentially and Luxury Retreats, which offer butler service in personalized trips. He also performs top-quality training regularly in Latin America, particularly in the Caribbean, and in other countries like Turkey, Morocco, Mauritius, India, Sri Lanka, Seychelles, China and Maldives for worldwide renown companies like Waldorf Astoria, Marriott, Sofitel, Melia, One&Only, Rosewood, Intercontinental and Anantara, as well as important companies in their national markets like Karisma Hotels & Resorts, Merit, or very successful independent hotels like Gili Lankanfushi and SonevaFushi, and for cruise liners such as Norwegian Cruise Lines, for butlers as well as other front of the house staff and back of the house personnel who deal with internal clients.\
\ "; // ******************************** Yönetim Danışmanlığı************************************************ j_mainsayfa_header[2]="MANAGEMENT SYSTEMS"; j_mainsayfa_paragraf1[2]=" Management systems includes defining, designing and recording all processes of the business and monitoring the application processes. As the new system provides an active structure compared with existing applications and innovations, it is also the most important resource in the establishment of new businesses.
\\ PeaQ team has led the process of writing and implementation of procedures, standards and manuals of many hotels and chain hotels and has pioneered the appliation of international standards to create high quality.\
\\ The management system generally consists of the followıng subjects:\
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Click for more information.\
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j_mainsayfa_header[3]="Contact";
j_mainsayfa_paragraf1[3]="Hotel Management Systems & Butler Training
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(Turkey representative) ";
j_mainsayfa_paragraf2[3]="Canan YONSEL YAŞAR (Founding Partner & Turkey representative of International Institute of Modern Butlers )\
Istanbul; Sarıyer, Turkey\
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Phone: 0533 269 81 34
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Email: c_yonselyasar@yahoo.com\
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j_mainsayfa_paragraf1[4]="BUTLER TRAINING
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